We are thrilled to announce that IV Creative (IVC) has entered a strategic partnership with a leading logistics organisation to expand our fulfilment and distribution capabilities.  This collaboration allows us to offer customers a faster and more efficient service across Europe and enables our clients to scale into new markets with minimal risk.

Through this partnership, IVC will leverage a vast network of distribution centres and top-tier logistics expertise. This will allow us to streamline delivery operations and provide enhanced customer experiences across Europe.  By utilising cutting-edge, automated facilities and advanced logistics technology, we can provide faster shipping, reduce costs, and scale efficiently to meet the rising demand in Europe.

“This exciting new partnership marks a significant milestone in our global expansion strategy. By combining our strengths, we are better positioned to meet the growing demands of our existing customers, ensuring they receive the same level of excellence and reliability they expect from our UK offering. This is phase one of our global strategy, with plans to expand into the UAE and USA next year.” Connor Thompson, UK and European Sales Director, IVC

Why Europe?

The e-commerce sector in Europe is poised for remarkable growth, making it a prime market for expansion.

According to recent figures:

• The B2C e-commerce turnover in Europe is expected to reach €958 billion in 2024​.
• The anticipated 2024 growth rate for the European e-commerce market is 8%, a notable increase from 3%in 2023​.
• It is predicted that in 2024, 72%of individuals aged 16-74 will purchase goods or services online.
• Western Europe continues to dominate B2C e-commerce turnover, followed by Southern Europe, which is showing consistent growth​.
• The Netherlandsand Norway are the leading European nations for online shopping, with 92% and 91% of the population aged 16-74 having made online purchases​.

**Source: The European E-commerce Report 2024 (see footnote below).

The value of a strategic partnership in Europe

A strategic partner can provide immediate access to established distribution networks and a loyal customer base, accelerating brand visibility and operational efficiency. Their existing relationships with suppliers and local retailers can enhance your supply chain, making entry into Europe smoother and more effective. Tailoring marketing strategies to resonate with European consumers is also easier with local expertise, fostering brand loyalty and engagement.

Given the rapid growth of e-commerce in Europe – expected to reach €958 billion in 2024 – capitalising on a strategic partnership becomes crucial for success. 

Empowering brands to scale into new markets

Our team at IVC is actively managing projects that assist brands with entering new European markets. From market-entry strategies to establishing distribution channels, we offer support tailored to each brand’s needs, enabling growth with minimal risk.

Connect with IVC Today!

If you’re interested in learning more about how we can support your brand’s European expansion or have questions about our global strategy, we’d love to connect.

Let us help you bring your brand to new customers with efficiency, reliability, and the support of an industry-leading logistics network.

Get in touch

 

 

**The European E-commerce report 2024 compiles data from the IMF, National E-commerce associations, Statista, Eurostat, DataReportal and National Statistical offices.